Job Title: Marketing and Special Events Coordinator
Organization: Continental Divide Trail Alliance
Location: Pine, Colorado
Salary: $32-$34,000, DOQ.
FT Regular
 
Job Description:
GENERAL STATEMENT OF DUTIES:
Assists with marketing of CDTA and CDT by coordinating the organizations
special events, website, materials and methods to create an environment
where donors and volunteers want to contribute to and be a part of the
completion, protection and promotion of the CDT. Communicates the most up
to date information on the status of the CDT, CDTA programs, opportunities
and needs, and provides public information about the CDT to encourage
appreciation of the Trail as well as increase knowledge to use the Trail.
 
SUPERVISION RECEIVED: Works under the supervision of the Executive
Director, Paula Ward.
 
SUPERVISION EXERCISED: Supervises the Administrative Assistant.
 
EXAMPLES OF DUTIES: The following of competencies are intended to be
illustrative only and are not intended to be all inclusive.
 
Primary Duties
 
1. Works with other CDTA staff to develop website content and keep it fresh
and current. Ensures website content is consistent throughout the site and
reflective of organizational mission and brand. Supervises website
consultant, performs routine IT maintenance and stays informed of current
technology. Assists in developing and coordinating means to seek regular
input from CDTAs key constituencies regarding information provided on
website and multi-media.
 
2. Manages the production of multi-media, brochures, flyers, invitations and
forms for CDTA, including public information, marketing maps, fundraising,
and volunteer programs. Coordinates the design of the projects with graphic
artists, printers and mail houses, and designs materials as needed. Creates
and maintains publication schedules and meets all applicable deadlines.
 
3. Assists in creating cutting edge Membership Campaign and Donor Marketing
methods. Researches and provides input on methods to attract and retain
members and donors. For example, creating blogs on the CDTA website,
membership and donor email blasts, and innovative website and other
electronic marketing methods. Once new methods are established with the
Executive Director, follows through with successful implementation.
 
4. Ensures CDTA regularly conducts relevant market research and coordinates
and oversees this activity. Monitors current trends and assists in
organizational evaluation to track effectiveness of marketing and relative
communications strategy.
 
5. Maintains CDTAs organizational identity (name, logo, tagline & visual
expressions), image (publics perception) and brand (essence, character and
purpose of CDTA), and assures all materials meet these guidelines.
 
 
6. Plans and coordinates special events, and attends as needed. Includes
planning event logistics, coordination of staff to meet goals, budget
development, marketing, producing and distributing promotional materials,
and coordinating with corporate, organizational and individual sponsors for
the following events:
 Senate Ride
 TrailFest annual festival
 Volunteer events
 Project celebration events
 Fundraising events
 Planning and preparation for board meetings
 
7. Assist in developing and overseeing the marketing and positioning of CDTA
affiliate publications and communication materials as it relates to CDTA.
 
8. Organizes and maintains CDTA photo library.
 
9. Maintains inventory of publications needed for distribution.
 
Secondary Duties
 
1. Serves as backup for Raisers Edge Database Administration
 Coordinates the identification and resolution of Raisers Edge database
needs and issues, including the planning, design, testing, and usage of data
resources.
 Develops database management policies and standards.
 
2. Technology Administration
 Oversight of installation, configuration and maintenance of
network/server, desktop computer hardware, software and peripheral
components; data backup and retrieval; support of printing and plotting;
support of desktop, laptops and PDAs.
 Assists in migrating to current technologies.
 Responsible for phone systems, including upgrades and purchases.
 Provides support on Microsoft office suite applications.
 Maintains hardware/software inventory, and repair and maintenance
schedules.
 Maintains server backup systems.
 Maintains virus protection systems.
 
3. Other duties as assigned.
 
REQUIRED KNOWLEDGE, SKILLS, AND ABILITIES: Design skills and understanding
of color and print projects necessary. Knowledge of graphic production
design and layout desired. Must have the ability to manage several projects
at once, have strong organization and communication skills, and work well in
a team environment. Knowledge of Adobe programs, Publisher and Raisers
Edge data base applications desired, with proficiency using Microsoft
products and managing Networking and Windows Server. Ability to oversee the
IT contractor in performing maintenance, troubleshooting, and fixing
problems with these systems. Must be a self-starter with good judgment and
initiative to work without close supervision. Must have an ability to pay
critical attention to detail and have strong proofreading skills. Must be
personable, with excellent written and oral communication skills.
Experience with managing phone systems a plus. Must have the ability to
work under pressure, meet deadlines, set priorities, and deal diplomatically
with individuals. Must be able to operate all office equipment necessary to
perform the job.
 
Most work is performed indoors in a busy office where noise and
interruptions prevail. Must be able to frequently sit and occasionally
walk, stand, climb, bend, kneel, stoop, reach and lift, push, or pull.
Manual dexterity is needed to type, write, use a calculator, and answer the
phone. The ability to talk and hear via the telephone and through face to
face communication is needed. Vision requirements include near and far
acuity. Upper body strength is a requisite to lift/move a maximum of 40
pounds unassisted and 60 pounds with assistance. The employee is
occasionally required to drive a personal vehicle, therefore, current
drivers license and auto insurance is required. This position requires
occasional overnight travel. Must commit to the mission and ideals of the
CDTA. Individual will work out of CDTA Pine Junction, Colorado office
located approximately 40 miles southwest of Denver. Reasonable
accommodation may be made to enable individuals with disabilities to perform
the essential functions. CDTA is an equal opportunity employer. All
individuals are encouraged to apply.
 
EDUCATION: Undergraduate degree from an accredited educational institution.
 
EXPERIENCE: Requires four years experience working in a professional
environment performing the above duties.
OR
An equivalent combination of education and experience.
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
GENERAL STATEMENT OF DUTIES:
Assists with marketing of CDTA and CDT by coordinating the organizations
special events, website, materials and methods to create an environment
where donors and volunteers want to contribute to and be a part of the
completion, protection and promotion of the CDT. Communicates the most up
to date information on the status of the CDT, CDTA programs, opportunities
and needs, and provides public information about the CDT to encourage
appreciation of the Trail as well as increase knowledge to use the Trail.
 
SUPERVISION RECEIVED: Works under the supervision of the Executive
Director, Paula Ward.
 
SUPERVISION EXERCISED: Supervises the Administrative Assistant.
 
EXAMPLES OF DUTIES: The following of competencies are intended to be
illustrative only and are not intended to be all inclusive.
 
Primary Duties
 
1. Works with other CDTA staff to develop website content and keep it fresh
and current. Ensures website content is consistent throughout the site and
reflective of organizational mission and brand. Supervises website
consultant, performs routine IT maintenance and stays informed of current
technology. Assists in developing and coordinating means to seek regular
input from CDTAs key constituencies regarding information provided on
website and multi-media.
 
2. Manages the production of multi-media, brochures, flyers, invitations and
forms for CDTA, including public information, marketing maps, fundraising,
and volunteer programs. Coordinates the design of the projects with graphic
artists, printers and mail houses, and designs materials as needed. Creates
and maintains publication schedules and meets all applicable deadlines.
 
3. Assists in creating cutting edge Membership Campaign and Donor Marketing
methods. Researches and provides input on methods to attract and retain
members and donors. For example, creating blogs on the CDTA website,
membership and donor email blasts, and innovative website and other
electronic marketing methods. Once new methods are established with the
Executive Director, follows through with successful implementation.
 
4. Ensures CDTA regularly conducts relevant market research and coordinates
and oversees this activity. Monitors current trends and assists in
organizational evaluation to track effectiveness of marketing and relative
communications strategy.
 
5. Maintains CDTAs organizational identity (name, logo, tagline & visual
expressions), image (publics perception) and brand (essence, character and
purpose of CDTA), and assures all materials meet these guidelines.
 
 
6. Plans and coordinates special events, and attends as needed. Includes
planning event logistics, coordination of staff to meet goals, budget
development, marketing, producing and distributing promotional materials,
and coordinating with corporate, organizational and individual sponsors for
the following events:
 Senate Ride
 TrailFest annual festival
 Volunteer events
 Project celebration events
 Fundraising events
 Planning and preparation for board meetings
 
7. Assist in developing and overseeing the marketing and positioning of CDTA
affiliate publications and communication materials as it relates to CDTA.
 
8. Organizes and maintains CDTA photo library.
 
9. Maintains inventory of publications needed for distribution.
 
Secondary Duties
 
1. Serves as backup for Raisers Edge Database Administration
 Coordinates the identification and resolution of Raisers Edge database
needs and issues, including the planning, design, testing, and usage of data
resources.
 Develops database management policies and standards.
 
2. Technology Administration
 Oversight of installation, configuration and maintenance of
network/server, desktop computer hardware, software and peripheral
components; data backup and retrieval; support of printing and plotting;
support of desktop, laptops and PDAs.
 Assists in migrating to current technologies.
 Responsible for phone systems, including upgrades and purchases.
 Provides support on Microsoft office suite applications.
 Maintains hardware/software inventory, and repair and maintenance
schedules.
 Maintains server backup systems.
 Maintains virus protection systems.
 
3. Other duties as assigned.
 
REQUIRED KNOWLEDGE, SKILLS, AND ABILITIES: Design skills and understanding
of color and print projects necessary. Knowledge of graphic production
design and layout desired. Must have the ability to manage several projects
at once, have strong organization and communication skills, and work well in
a team environment. Knowledge of Adobe programs, Publisher and Raisers
Edge data base applications desired, with proficiency using Microsoft
products and managing Networking and Windows Server. Ability to oversee the
IT contractor in performing maintenance, troubleshooting, and fixing
problems with these systems. Must be a self-starter with good judgment and
initiative to work without close supervision. Must have an ability to pay
critical attention to detail and have strong proofreading skills. Must be
personable, with excellent written and oral communication skills.
Experience with managing phone systems a plus. Must have the ability to
work under pressure, meet deadlines, set priorities, and deal diplomatically
with individuals. Must be able to operate all office equipment necessary to
perform the job.
 
Most work is performed indoors in a busy office where noise and
interruptions prevail. Must be able to frequently sit and occasionally
walk, stand, climb, bend, kneel, stoop, reach and lift, push, or pull.
Manual dexterity is needed to type, write, use a calculator, and answer the
phone. The ability to talk and hear via the telephone and through face to
face communication is needed. Vision requirements include near and far
acuity. Upper body strength is a requisite to lift/move a maximum of 40
pounds unassisted and 60 pounds with assistance. The employee is
occasionally required to drive a personal vehicle, therefore, current
drivers license and auto insurance is required. This position requires
occasional overnight travel. Must commit to the mission and ideals of the
CDTA. Individual will work out of CDTA Pine Junction, Colorado office
located approximately 40 miles southwest of Denver. Reasonable
accommodation may be made to enable individuals with disabilities to perform
the essential functions. CDTA is an equal opportunity employer. All
individuals are encouraged to apply.
 
EDUCATION: Undergraduate degree from an accredited educational institution.
 
EXPERIENCE: Requires four years experience working in a professional
environment performing the above duties.
OR
An equivalent combination of education and experience.
 
How to Apply:
Send resume, cover letter and salary requirements to ruth@cdtrail.org.
Organization Web Site: www.cdtrail.org
 
Email replies to: ruth@cdtrail.org